Graphically Defining Denver, Colorado

Performing web searches today relies heavily on textual description.  If I am visiting Denver Colorado and am looking for the most authentic and local cuisine, I search Denver Restaurants, read reviews, and see if my friends have suggestions.  The result, however, is longer search times and potentially frustrated searchers.  What if graphical elements within a restaurant posted to the Internet assisted in defining the authenticity of a restaurant.  As we all know, pictures convey a much more complex message than words alone.  Building on our theme from last week, if you were to graphically define Denver, Colorado, in addition to color and shape you would need to define font/print type, movement, and demographics.

• FONT: The primary font/print type to define Denver would be the Denver Regular Font.  This may seem like an easy pick, but even within the “Denver” fonts there is a wide array of options.  The Denver Regular Font stands out as tall, slender, vibrant, many letters are rugged individuals, and with all Capitals for maximum place association. See if you agree.  Courtesy of Ufonts.

• MOVEMENT: Whether the movement is defined through a flash video or within a still visual, the movement should reflect the open spaces, the aggressive local geography, the cultural influences, and a large educated middle class.  This style may best be defined by Modern Dance.  “Born in the early 20th century, modern dance is a dance style that centers on a dancer’s own interpretations instead of structured steps, as in traditional ballet dancing. Modern dancers reject the limitations of classical ballet and favor movements derived from the expression of their inner feelings. During the 1900′s, European dancers began rebelling against the rigid rules of classical ballet. Turning against the structured techniques, costumes and shoes of ballet, these dancers favaored a more relaxed, free style of dancing.”  About.com Possibly the best display of Modern Dance with a local flare is seen in the video by Kim Robards Dance below.

 

Someday, search engines might associate places and businesses with visual topics like Font and Movement in order to refine our searches and be more relevant.  We are very fortunate at the 3 Magic Beans to be able to appreciate the work and skill of artists, authors, business owners and visionaries who create an experience and then we have the opportunity to organize the experience and present those ideas before clients in a concise and profitable way.

Sincerely,

3 Magic Beans